Campaign: Usability and Design

Fail on Paper!

I recommend a robust discovery and design process that emphasizes user-centered interaction design best practices.

 

Research-informed user-tested high-fidelity wireframe prototypes - that's the point in development to identify usability issues and adjust. Fail on paper, as it were, not post-launch!

 

'Getting it right' before engineering may require a greater time investment up-front, but it pays off.

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Campaign: Content in other languages

Localization and Computer Literacy

In sites with such a wide target audience, it is important to address varying degrees of computer literacy as a form of localization.

 

There are varying degrees of computer literacy within each cultural user group. The implications of this need to be identified during a robust discovery process and central to the generation of the sites' interaction design.

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